We know that Creators, Audiences and Advertisers are the key players of the YouTube ecosystem.
But we tend to forget, the most important player of all,
YouTube, the Business.
Like every business in the world, YouTube the Business wants to earn more!!!
- More Money
- More Users
- More Time from the Users
More People + More Time on YouTube
=
YouTube’s Growth
If people don’t spend time on YouTube they spend on Instagram, Facebook and TikTok which is a loss to YouTube.
YouTube rewards and recommends Channel Creators who bring People to YouTube and make people stay longer on YouTube. So as a Channel Creator hold your audiences captive within your channel, video and playlist as long as possible.